Songwriters Association of Canada

Branding | Marketing
songwriters association of canada logo

The S.A.C. is a friendly community of songwriters here to support each other on the creative journey. It exists to nurture, develop and protect the creative, business, and legal environments of songwriters in Canada and around the world.

My challenge was to design a logo that was clean and concept-driven while preserving it’s bilingualism. The outcome is a logo that takes the company’s name and translates it into the basic form of written music—the music staff. Each line of text represents a single staff line with the middle line, while separating the English copy from the French, creates the fifth staff line. The concept is complete with a stylized treble clef and double bar line to finish off the composition.

This logo design was used by the S.A.C from 2011-2021.

Client

Songwriters Association of Canada

Role

Art Direction, Graphic Design

songwriters association of canada logo
songwriters association of canada compact logo
songwriters association of canada banners
songwriters association of canada postcard